15 tactics to optimize your eCommerce performance this Black Friday (Part II)
The numbers don’t lie and Black Friday is a great opportunity for global sales. It is therefore essential to optimize…
15 tactics to optimize your eCommerce performance this Black Friday (Part I)
The 2021 Black Friday edition reported USD 8.9 billion sales globally, according to Adobe. On this date, according to…
Understanding consumers to build a value proposition in Retail and CPG
In this digital, mobile, and hyperconnected era, customers are increasingly sophisticated and demanding regarding…
Insurance Industry: Behavioral Process Design for Automation
On its way to transformation, the insurance industry faces a number of challenges. However, new behavioral-based…
Insurance industry: the road to innovation
Mexico’s insurance industry is undergoing a period of change and exciting news. Multinationals, national companies,…
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